Tag: press release

Schilling Cider Press Release

In the tradition of quality and excellence that the Schilling name is known for, Schilling Cider, a Seattle-based cider company, is pleased to announce the release of its new line of craft hard ciders to the Oregon and Washington markets this week with other western states to follow in 2013.

“We are continuing the traditions that my family started several generations ago: an honest, quality product at an accessible price,” said Colin Schilling, co-founder and great-great-grandson of August Schilling, the founder of Schilling Spice Company (now McCormick), “Many folks believe that apples are the absolute end-all of great cider.  I believe apples are the foundation, but cider can be elevated by fine tuning yeast selections, temperature, conditioning, and adjuncts. This Company was founded to create ciders with complexity.”

With this focused approach to yeast selection and the fermentation process, Schilling and co-founder Mark Kornei will be offering four premium varieties made from Washington apples. The Hard Cider (original) is a semi-dry crisp cider with a floral and citrus finish; the Barrel Conditioned Cider is aged on American oak and offers a mellow flavor profile that is best served above 45 degrees; the Ginger Cider is fermented with a strong kick of ginger that with a sweet, refreshing finish and the Dry Hopped Cider (DHC) has been developed for the IPA lovers of the world using Northwest-grown whole leaf hops. 

In addition to the four main varieties, there will be seasonal flavors introduced such as Pumpkin Spice, Scotch, and Fresh Hopped. “Colin and I both believe that constant innovation is the key to a great product and happy customers,” said Kornei, “We want to make sure that we’re taking advantage of the freshest and highest quality seasonal ingredients throughout the year as well as creating recipes that are a little off-the-beaten-path.”

Using a clean simple design, reminiscent of the original red spice tins of the 1920’s and 1930’s, Schilling Cider will be offered in cans to provide a better protected product, a lower impact on the environment, and added convenience.  The can offers a variety of ways to distribute the cider, including a ‘topless’ lid, which will be ideal for stadium settings.

Schilling Cider will be offered in four-packs of 12-oz cans at retail and on-site locations as well as available on draught at select restaurants and bars.  For more information about Schilling Cider, visit www.schillingcider.com.