TRADE EDUCATION
HOW TO SELL MORE CIDER
Cider is one of the fastest-growing sectors of the craft beverage market, generating multi-million dollars in sales Washington, Oregon, Idaho, Montana and British Columbia.
Many customers are curious about cider and would choose and buy cider more often if they:
- Knew more about the apples used
- Knew more about how cider is made
- Received cider recommendations from someone they trust
We have the resources you need to expertly help your customers and audiences find their perfect cider, every time.
Learn About Apples: What makes them Special?
Watch these short, sharable videos about cider apples.
Get geeky learning more about cider apples.
Video 1: Why the Pacific NW Cider Scene is Exploding: Apple Varieties Explained
Video 2: The Heart of the Cider Revival – Why the Pacific Northwest is Cider Country
What is Cider? Understanding the basics
Get a quick answers to What is cider?, How is cider made?, and dive into Tannins & Acids in these 1-minute videos.
Follow the cider journey from orchard to glass: How NW Cider is Made
Video 3: What is Cider? Explore the Complexity & Flavor of this Unique Drink
Video 4: Why Acid & Tannins in Cider Are a Good Thing | The Secret to Balanced Flavors
How to Taste and Pair Cider Like a Pro
No two tasters are the same! Empower cider drinkers to explore what they like by learning how to taste and pair cider. These quick videos make it easy.
Video 5: How to Taste Cider Like a Pro: 3 Tips to Help You Find Your Perfect Cider
Video 6: How to Pair Cider with Food – Master the Art of Cider Pairing
Want to learn more? Review Common Cider Questions Answered
Take a deeper dive into what cider curious consumers are looking for. Explore timely consumer market research conducted with Oregon State University’s Food Innovation Center and Northwest Cider Association.
